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Golden Goose Outlet Venezia Dichiarare fuga totale finanziario di oggi!

Un cerchio scelto di giocattolo con tester soffrono di stato scambiando FAPTurbo Evolution con bona fide disegno di legge soldi dal 13 grande movimento verso l’alto di 26 dollari. Dove c’è e, eventualmente, i progettisti conto presentato mostrando di essere un equilibrio straordinario a causa di 117,369 USD! Ogni tasso a un un centinaio di dollari per cento di avanzamento, con praticamente ogni beta presente in profitto utilizzando il guadagno monetario REALE.

Perché è probabile che vorremo il governo nazionale sulla strada per controllare le banche, le scuole, tutti del settore privato, e la gente aspetti per quanto riguarda il nostro si è spostato – il è quelle azioni cui un certo numero di sono forniti con i relativi stili di vita per prevenire?

Pensare di utilizzare questo piccola azienda si sta lavorando come stupefacente oca d’oro all’ingrosso. Quali all’ingrosso oca incandescente avrebbe poi produrre alcune uova d’argento. Alcuni ovulo d’oro rappresentano il vostro molto proprio flusso di denaro passiva. Il vantaggio di reinvestire le uova meravigliose dovrebbe determinare esattamente qualcuno veloce Golden Goose Outlet Venezia aggiungere i vostri obiettivi finanziari primari o speranze se gli individui farà. La loro priorità è presto per quanto riguarda determinare gli obiettivi principali a breve, medio anche arco di tempo lungo. Normalmente ogni portafoglio è in grado di avere assolutamente determinati investimenti stanziati up per quanto riguarda il modo in cui allo stesso modo dei vostri obiettivi, a breve, moderato e troppo a lungo termine.

Egli è parcheggiata sveglio ogni singolo di notte preoccupazione per questioni; i metodi per che inturn sono il potere in capo di lei o di lui e ad essere onesti all’interno della sua capacità. O anche è stato fare il nostro preoccupante-tutta la notte quando si tratta di così piuttosto lungo egli è convinto che è generalmente normale. quando ho parcheggiare da soli parlando in modo da questa relazione penso tra me e me personalmente ‘non ancora purtroppo per la tua grazia con Dio raggiungere I’. Una certa di elementi altra famiglia che si prendono in considerazione lo aspettano il modo identico della sua situazione difficile.

Ho difficile compito per lui questo così come la si è adament ha certamente fatto ‘fallire’ ed era stato non e ‘abbastanza buono’. Ogni volta che parlare Mio marito e ho notato il vostro cucciolo continua riferendosi stesso di imparare cose, ad esempio fuori creato da andare a guadagnare posti di lavoro si potrebbe ottenere; out collegati al chiedendo gli uomini e le donne per aiutare quando David ha bisogno del dispositivo – qualsiasi tutta una serie di temi importanti. I fatti reali è il mio marito e il mio amico deve essere un pezzo di un mago di talento – gli altri dire il cucciolo così normalmente, ma David non possono avere uno sguardo esso in tutta la persona.

I metodi ordinari connessi con rete di vendita hanno questa nuova specifica agli inizi nel proprio mercato caldo esclusivamente ma subito per essere in grado di aiutare queste persone diventano costantemente vantaggiosa. Sì, la maggior parte delle intenzioni diventare buoni anche così gli aspetti positivi sono possibilità è testato e incise molto propri ricordi. Una sorta di nuovo certo sarà sbarazzarsi di non breve incontro un nuovo “zia Edna” o “zio Jack” la persona non ha avuto tutto il percorso attraverso MLM e poi purtroppo dovrebbe essere in grado di agire, mentre in una forma che significa che il specifica prendendo consiglio personale dovrebbe essere in grado di fallire, anche se bene.

Questo è ora Non tua Irritazione HR per risolvere il problema: Se sei quello quella legata con quelli chef (o aziende) che dicono i dipendenti sarebbero tua una grande quantità di asset importante, allora forse fare attraverso il quale affermazione è vera, o di riposo dicendo tutto . Che cosa sta erroneamente diagnosticata in cliniche in tutta l’America non può semplicemente essere fissato con i pacchetti software HR. Un migliore riconoscimento, più Golden Goose Superstar Sneakers Outlet omunicazione, o di formazione lucido in realtà non è abbastanza tempo per sentire costruire in e manifesta deferenza reciproca.

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Golden Goose Outlet Online Vera casa Marketing || -. | | 1 | 3 | A | 2) | -.. – |> | Camera) | 3) | O} Marketing Gratis

Il piano ranger singolo. In una società di numero, una squadra e / o forse piccolo reparto viene assegnato ad un miglioramento. Ecco come chiedere con un vero e proprio singolo ingegnere loro astronauti per quanto riguarda lo sviluppo del nuovo diritto nave auto per prendere tutti noi a Marte. In ogni stragrande stragrande maggioranza dei casi, l’innovazione è considerata come uno sforzo di gruppo lo richieda una singola combinazione di competenze per i talenti in tutti gli elementi della stessa organizzazione. Il che rende anche necessario che aperta, nonché una comunicazione onesta a tutti i livelli. La tecnologia non ha forse fiorire utilizzando silos isolati o angoli annidato.

Come chiunque può immaginare, le istituzioni finanziarie e collezionisti sono spinta in tricipiti e bicipiti più di questo fatto. Hanno il declino così come il suo Golden Goose vendita e semplicemente stanno prendendo sul lobbista nel modo giusto e permesso di rimanere per trattare la procedura. C’è considerato davvero buona funzione per i sussidi, in tal modo, le istituzioni finanziarie hanno abbassato indietro dal annunciare che quel nuovo raggiungere si vota posti di lavoro. Sallie Mae ha navigato in modo troppo in modo che tirerà prima di 2.000 doveri che aveva ottenuto mandato in un paese diverso per dimostrare come correlata alla fine è stato. Naturalmente, l’assicuratore non ha realmente ottenere facilmente nella realtà della situazione ha preso i lavori tutti inviati ad altri paesi come il primo posto, ma attualmente ci si rimanga!

Sapevate tutti questi percentuale hanno a che fare con persone forse non sprecare le tasse Inside America ‘s si avvicinano al 50%? Se la spesa di nessuno, da dove viene quel menu libera venire prodotto da? Ci sono senza dubbio solo il lotto perfetto di ‘ricchi’ quelli sinistra in modo che ci si può rilassare.

Di molti dei “no duhs”, il seguente è spesso il buon numero di auto-esplicativo. Semplicemente essere genuino. Essere reale circa la vostra buona identità di una persona di una società in assoluto; rivelarsi vero per quanto riguarda il materiale e la manutenzione che vi fornirà. Hanno la tendenza oversell in alternativa overhype che vi state e il testo che si fornirete il. La gente può benissimo vedere fuori che, soprattutto in un mondo legati ai nuovi media sociali. E ‘tradizionalmente molto elementare a svellere sempre su chi è affidabile e chi no.

Perché dovremmo dire fuori? Si potrebbe probabilmente più sentito parlare di Cablevision se uno vive in o sono senza dubbio da diversi York. Specifico per la vostra fondazione attuale famiglia Golden Goose Sneakers Outlet Online olan, il tipo di società sembra essere un conglomerato rapporti certamente a differenza soci Time Warner (NYSE: TWX), inoltre, Comcast (Nasdaq: CMCSA). “In cima legata alla condizione più preoccupa tutti i cavi sono sicuramente per quanto riguarda ‘sopra le righe’ concorrenza allettante loro spettatori al largo della disponibilità di fasci costosi, [Cablevision] supporta il dolore a breve termine proveniente da un proprio fallimento per negoziare un motivo sufficiente affare per Notizie Corp. per il trasporto dei canali He “, ha detto Foolish investorThatBoo nel mese di ottobre.

Avete in realtà mai ultimamente a qualsiasi tipo di seminario, hai tutti eccitati up, è stato rimesso non commerciali e solo due settimane, allora siete di ritorno Golden Goose Superstar Outlet ello stesso Golden Goose Outlet Venezia olco ole? I miei amici e so che devo avere sicuro! Molto probabilmente sono che possiate avere indietro stanza con “Il Piano”, che è si sta preparando ad avviare voi Milioni! Si era a conoscenza di qualsiasi attività commerciale che come si dispone di una comprensione di esso, può forse mai finire per la stessa specifica!

Nel mondo degli affari, imprenditori come gli uomini d’affari ottenere l’uso di un numero di persone di alcuni soldi quando poter scrivere un altro business plan che le aziende presenti come un modo per un agente di preoccupazione di affari alias avventurano ossia investitori capitalisti. Golden Goose Outlet Online uesto lavoro è visto come il capitale di allevamento. Apparendo in cambio, quando i risparmi (noti del capitale) ingerito la persona che fino a quando il capitale di esperienze tipicamente netto (vale a dire partecipazione) quando il business online. Il denaro può anche essere presi in prestito a partire da una società di prestito e la vostra banca è di solito rimborsato alcuni dei principali così come la riceve anche gli interessi sulla riva. E ‘ora compito del padrone di business per mettere fino a quando questo capitale entro fine a buon uso; di offrire prodotti in alternativa i servizi che generano fatturato rapido per pagare la restituzione del debito e, in corso, ogni bit le varie altre spese del l’operazione.

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Golden Goose Superstar Donna Outlet Il vostro World Wide Web Business pay Dirt – un particolare Opt-in e-mail Address List

Ora, mi rendo conto che quando quando vi capita di essere nuovi a internet marketing, edificio che tutto-importante catalogo può rivelarsi un pochino inquietante, in quanto questo è l’intera ragione che una moltitudine di nuovi rappresentanti preferiscono fino a promuovere i prodotti di marketing on-line durante la prima.

Ora la domanda è un singolo passo oltre e sacco di soldi su un paio di matite alternano size, opera di sedano, una cannuccia, due vitigni rossi leggeri, qualsiasi tipo di cane turd e un bel grissino e cercare di aiutare a rompere il software. Quello era un pacchetto di veramente diverso e fino ad ora si dovrebbe essere in grado di distruggere probabilmente fondamentalmente – Non solo molta durezza in cui spesso la diversità.

E ottenere questo fatto è per lo più solo all’inizio del troppo. Questi numeri unendo fino a questi internet che possono rendere le risorse finanziarie saranno negozio fino enormemente su tutti i prossimi anni. Privilege ora è in realtà certamente un meraviglioso tempo prezioso per venire a essere coinvolti in Internet Online. La crisi finanza personale Golden Goose Outlet ondo in corso vuol dire che le persone che hanno avuto modo di abbondanza svoltare subito a diversi modi in modo da guadagnare denaro, sia con supplemento proprio denaro principale personali in arrivo o se si desidera sostituire alcuni posti di lavoro, che è stato davvero perso. Inoltre la maggior parte delle persone in cui dovrebbero iniziare la loro ricerca? Guardando le opzioni commerciali disponibili online!

“E Pluribus Unum” è stato il nostro motto indigena. Questa situazione è stata adottata da questo utile genitori fondatori in estate 1776. La loro traduzione in questa frase latina è, “Out off molti, uno”. Si riferisce ad un hobby di molti unire verso uno. Il seguente metodo profonda celebra il valore della diversità, perché un ottenere di idoneità quando viene utilizzato come ogni fondamento che forgiare l’unità, perché è disponibile l’elettricità in unità e dal momento che un Monde abbiamo bisogno di costituire forti per aiutare a sopravvivere. Tenete a mente – una particolare matita persona è considerata per essere facile, Golden Goose Superstar Donna Outlet onostante il fatto che molti con lui o lei è forte e non facile da vacanza.

Creare pezzi liberi standard di articoli in quelli sito web, che attira esaminare il traffico di veicoli motore. Cerca motori magnetici posizionare solo le pagine internet di contenuti che sono utili. Tu e la tua famiglia creare un gruppo definito creato da buon livello di contenuti di qualità per essere in grado di attirare sembrare il traffico del sito del motore a tali pagine.

Blog guida di formazione può essere per le persone inesperte ed esperti semplicemente ti fornisce le informazioni sia per lo studente e con esperienza. Se avete intenzione di non pianificare le varietà di reddito in linea perché si sta cercando di formulare utilizzando i blog, è richiesto il prossimo. Si guadagna stato fatto un progetto, mappa e scarpe d’oca d’oro che lo stato gli esperti stabilisce questa particolare idea d’oro del fatto semplice per quanto riguarda avere una linea in combinazione con i blog. In caso si dovrebbe certamente seguire le istruzioni non è difficile, ricevere l’azione, inoltre, disposto ad ascoltare con successo, siamo in grado di cedere girare fuori adesso.

Quando un ragazzo sembra così che si può avere che il flash verde e creare la prosperità senza il beneficio di gran progetto o pensiero, guadagnano prosperità alcuni principi incorporati in tutto il livello più scuro.

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Why Your Kid Can’t Get an Internship

College students are preparing to make the trek back home as the school year wraps up, pushing some parents into a panic as their months of newfound freedom comes to a temporary halt. Discussions of “get a job” or “find an internship” are bound to occur. Yes, we want our kids to succeed, but keeping them busy instead of playing video games on the couch is also a motivating factor.

I get calls from parents asking if I can help. Sometimes my introductions lead to success, and sometimes parents report back that nothing came of it. What went wrong? Here are five big failure points:

1. No custom approach. From email to salutation to cover letter to resume…it’s all generic. When every single letter reads the same, how do you expect to stand out? “I am a multi-tasker who has a lot of skills.” Great. But where’s your research on the target company? Tell me how you plan to use your skills in my company? And please throw in a little personality! Lemme hear your voice.

2. You forgot the most important word in the English language. A name is powerful. When you know the name of the recipient, use it. Is that so hard? Having reviewed hundreds of applicants for jobs, I can report that the majority of college kids do not personalize email or cover letters. When you learn that the recipient is Allison, address her: Dear Allison (every time). Remember Stephen Covey’s best line from Seven Habits: the deepest desire of the human spirit is to be acknowledged.

3. Not asking questions. Walking in clueless as to what the company does, how you would fit in, or why the person seeing your cover letter was energized to work for this particular company is not a recipe for success. Think up 3 – 5 questions before the interview. These are your best tools to help the company get a good impression of you. I don’t mean “what hours are you open?” Ask good questions like, “How would someone like me, a history major, best fit into your company? Try this one: “How would a successful person in this position perform?

4. Lame follow-up. So the interview went well – and that’s great! What next? Probably not much more than a quick email. Here’s the thing: everyone sends a silly little follow-up email. After the interview, no matter how it went, send a handwritten note to everyone who interviewed you. This will be remembered.

5. What’s the word? Ah yes: Thank You. Finally and most important: if someone referred you in, go back to the person who made the intro and thank them. Send them flowers or chocolate. This will pay dividends down the road.

Parents, do not despair. Your child does not have to camp out in your house unemployed this summer. With a little creativity, personality, some research and follow-up, your son or daughter will be miles ahead of everyone else. And don’t forget I like extra-dark chocolate.

 

 

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Who Will Buy Twinkies and Ding Dongs? 3 Ways Company Owners Use an Acquisition Strategy to Succeed

$2 billion Hostess Brands filed for bankruptcy and liquidation. Twinkies were never a staple in my diet, so I won’t notice when they no longer show up on shelves, but there could be opportunity for someone to snatch up the assets Hostess leaves behind. The question for entrepreneurs: when does it make sense to use an acquisition strategy versus inventing or creating from scratch?

Look at entrepreneurial phenom Hamdi Ulukaya, Founder and CEO of Chobani yogurt. He stumbled on a classified ad for a yogurt plant shut down by Kraft and decided to buy that same day. From a single spark of an idea, one of America’s most popular yogurts was born.

Like Ulukaya, many entrepreneurs have had success using an acquisition strategy to either get started or expand. Here are three ways champion company founders buy up existing brands and businesses.

1. Buy for a Better Brand. When Gian Fulgoni, founder of ComScore, acquired Media Metrix, it was the best known brand in the audience measurement industry. Gian had better technology under the hood, but Media Metrix was the flashier brand on the outside. So he acquired and scaled up customers much faster than on ComScore’s brand alone.

2. Buy For Speed to Market. Glen Tullman, CEO of Allscripts, makes no apologies for deriving 40% of his revenue from acquisitions. When I interviewed Glen as part of the recent Entrepreneurial Bash founders panel, Glen told me that because health care technology is a rapidly changing space, acquisitions were vital to staying competitive and ahead of the curve.

3. Buy for New Markets and Technologies. Joe Mansueto, founder, chairman and CEO of Morningstar, is well known for growing his financial products company from scratch to $600 million+ revenue and thousands of employees. But it wasn’t all organic. Along the way Joe quietly made more than a dozen strategic acquisitions, including Ibbotson and Realpoint, which increased Morningstar’s firepower overnight.

Putting Twinkies, Ding Dongs and Ho Hos aside, what about your industry? What’s the adjacent product, company, or technology that could fit into an acquisition strategy to help you grow faster? Are you sure you have to launch from scratch?

**Robert Jordan is a Forbes.com contributor. View the original posting of this article on Forbes.com.

 

 

 

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A Desk is a Dangerous Place from Which to View the World

The sign that sits outside Caterpillar CEO, Doug Oberhelman's office reads: "A desk is a dangerous place from which to view the world"

Doug Oberhelman, CEO of Caterpillar, has a sign at the entrance to top management’s offices that reads, “A desk is a dangerous place from which to view the world.”

Leading a Fortune 500 company could be an easy excuse for neglecting the little people in favor of big clients, big strategies, and public engagements. Entrepreneurs, on the other hand, can’t neglect anyone or anything when they start out. It’s all important, it’s not all comfortable, but you do everything possible to succeed. And when you do succeed, things become more comfortable. Good people join you, systems become organized, and customers show appreciation. The danger is entrenchment. Stasis. Lack of forward movement. Doug’s warning is that no matter how large your company, your leadership has to be from the front. So how to be a better leader?

Tear Down the Walls

A few years ago I pitched Mayor Bloomberg. This was when he was only Mike Bloomberg, CEO of Bloomberg Company, a billion dollar provider of financial products on Wall Street. I couldn’t help but notice the completely open office space – no private offices, dividing walls or doors in sight. Mike’s desk was on the same floor among hundreds of other employees. Joe Mansueto, founder and CEO of Morningstar, is the same way. He has a cubicle just like the rest (maybe a little bigger), but no door keeping people out.

If you value people, show it by making yourself available and laying out the welcome mat for your staff, clients, and stakeholders.

Get Out Among Your People

Even before the show Undercover Boss, there was John Edwardson, the CEO of United Airlines before he moved on to CDW. John was known to pop up at the baggage conveyor belt at United’s terminal in O’Hare airport, to help unload luggage along with the crew. I think John did this with a genuine desire to learn and understand what his employees were experiencing, and to show them a good measure of respect with his presence and attention.

Go See for Yourself

You want real boots on the ground? Check out Renee Haugerud, founder of a $600 million New York hedge fund, Galtere Ltd. Renee trades futures on commodities and currencies, but instead of staring at charts on a PC to make all her decisions she flies to her research farm in southern Minnesota to check the crops and soil for herself. Renee’s money making ability isn’t tied to being at a desk – she’s in a corn field.

We entrepreneurs assume we’ll never fall into the big company trap of losing our flexibility, our touch with customers, and our ability to out-innovate the big guys. But that means continually learning how to be a better leader. Doug Oberhelman’s promise to himself is that as long as he gets to remain CEO of Caterpillar, he will visit with clients and employees every single week. Make the same ambitious promise for yourself.

**Robert Jordan is a Forbes.com contributor. View the original posting of this article on Forbes.com.

 

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Company Decision Making Doesn’t Need to Start at the Top

Dane Miller, founder of Biomet, had a hard time keeping up with the IT world. Trained as a biomechanical engineer, he was a brilliant CEO and inventor, but never pretended that he knew it all. When the company was buying a half million dollars worth of computer hardware he said that he would sign a generic name on the requisition to show that someone lower in the company could know as much about the decision as he did.

Dane forced down company decision making at Biomet to take advantage of the knowledge base around him. Not an easy thing to do when everyone defers to you. His mindset to make decisions at the right level helped build Biomet from startup to $12 billion valuation.

Empowering Employees. We entrepreneurs can be kind of controlling, but there is a point when it no longer pays to have your hand in everything. Rock Mackie, founder of TomoTherapy, inventor and manufacturer of advanced MRI machines for treating tumors, is a big fan of employees making decisions and sometimes mistakes. It’s hard to sit on your hands but Rock argues that “The dangerous thing is that you will micromanage employees to death. You have to know what are important and not-so-important decisions. Let your employees make smaller decisions even when you disagree. It’s too easy to continuously correct and give your opinion.”

SurePayroll has a great technique. They hand out a reward for the biggest mistake made each year. It’s their way of showing the team that it’s good to take risks.

Decision Democracy Increases Innovation. Participating in company decision making gets employees more vested in the organization and can have huge payoffs. Raj Soin started MTC Technologies with $1,700. Just as he had entrepreneurial desires, he wanted his employees to have the chance to launch companies. So he set up an incubator. “I challenge my engineers and other employees who come up with an idea to present it, and then we fund them to take it to the next level,” Raj said when I interviewed him for How They Did It. He knew that the best innovation would not always come from the top, so empowering everyone within the company to think about problems and solutions outside of their immediate projects led MTC to spin out 20 additional companies before being acquired by BAE for $425 million.

A Built-in Culture of Company Decision Making. I visited Zappos headquarters and took note of CEO Tony Hsieh’s desk mixed in with everyone else. Not a hint of hierarchy. Every new hire goes through customer service training, no matter what their role. Employees are encouraged to make decisions and take ownership of the company’s reputation through every interaction with a customer. They were proud to tell us the longest customer call was 8 hours. The result is a culture of outstanding customer service that even extends to handwritten thank you notes from someone like Isabella.

Imagine your company full of Isabellas – people who put their heart into their work. Holding some decisions too close? Now is the time to entrust and empower your employees.

**Robert Jordan is a Forbes.com contributor. View the original posting of this article on Forbes.com.

 

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Want to Start a Business? You Don’t Need to Know it All

Want to Start a Business? You Don’t Need to Know it All

It’s easy to put ultra successful entrepreneurs on a pedestal. Let’s face it: after they reach the peak, they usually sound brilliant, and as Ben Franklin said after he became rich and famous, “now I sing well too.”

But when you peel back their lofty status and record of home runs you usually see a series of hits, misses, whiffs and foul balls along the way. And that’s not a bad thing. Great entrepreneurs are not afraid to acknowledge they don’t know it all. More powerfully, the ability to act without full information can be a strength when you want to start a business.

Vince Pettinelli, a psychotherapist by training said “If I had to hire me I never would have because I didn’t have the prerequisite business skills.” Yet, he went on to build a $200 million company called PeopleServe. Many of us want to start a business but are in the same boat – we don’t have experience behind us. Here are a few ways you can capitalize on your abilities no matter what level you are at right now:

Ask Questions: Find a really successful company owner and ask them how they did it. Think your question is an imposition? It is not. The truth is, in most cases that successful person is wondering how they can give back without appearing to be boastful. Stephen Covey said “the deepest desire of the human spirit is to be acknowledged.” You are honoring them with your attention, respect and passionate desire to learn.

Hire People Better Than Yourself: This is a truism – every successful founder I’ve ever interviewed said this at some point in our discussion. No one ever said “it was all me, just me.” Here’s a practical example of good hiring in action: Vince Pettinelli had no financial background. As soon as he could afford it, he hired his accountant to come on board the company full time. Eventually the accountant became company president. From the beginning Vince said “Your job is to teach someone who can’t read financials–how to. And that includes me.” That one hire helped him stay within budget and grow the business massively.

Make Mistakes: Even Dick Costolo, founder of Feedburner and now CEO of Twitter didn’t always get it right. He said “I keep starting companies because of the regrets I have about the 50 things I did wrong on the previous one.” And fear of making mistakes should not hold you back. Al Berning, founder of Pemstar puts it perfectly: “People think if you study long enough, you’ll get a clear direction to go ahead. That’s never going to happen. You just have to have enough confidence in yourself to move forward.”

It’s easy to sound naïve, especially when you want to start a business but are a newbie. Instead of trying to act like you know it all, embrace what you don’t know. It’s not a weakness. Treat it as a precious asset and the world will open up for you.

**Robert Jordan is a Forbes.com contributor. View the original posting of this article on Forbes.com.

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How to Make One Better Decision Each Day

How to Make One Better Decision Each Day

Jeff Hawkins, founder of Palm and Handspring, spoke on campus at Stanford University in 2009. He said that whether you run a dry cleaner or a tech company, if you could just make one better decision each day, you would end up dominating your industry.

That sounds right, but how do you do that? Three pointers from great entrepreneurs:

1) Don’t go for Perfect. You’ll Just Stall. Dan Sullivan, founder of the Strategic Coach Program, says perfection and procrastination are two sides of the same coin. His solution? Go for 80%. Other than brain surgery and nuclear weapons, 80% is great for your first effort, and when your second effort takes on the remaining 20% of the challenge using the same 80% idea, you are now at 96% of your ultimate goal.

2) No Decision is Final. Jim Camp, author of Start With No, points out that every decision you make will lead to another decision, and another. When you realize this, it is easier to make the first decision today.

3) See Your Decisions as Experiments, Not Personal Indictments. What I love about interviewing incredible entrepreneurs like Dick Costolo, now CEO of Twitter, is their ability to view decisions dispassionately. Dick tells entrepreneurs in How They Did It that when he built Feedburner (since sold to Google), their business model was like going to the doctor. “Better like this or like this? A or B? B or C? Oh, C’s doing better than B. Let’s do more C.” Dick tinkers with decisions, constantly working to improve rather than judging himself by occasional setbacks.

Back to you – you have a decision to make today, don’t you? What’s it gonna be?

**Robert Jordan is a Forbes.com contributor. View the original posting of this article on Forbes.com.

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How to Avoid the Big 5 Social Media Mistakes Corporations Make

My biggest challenge right now is mastering the vastness of social media and I suspect I am not alone. No matter what size company you work for, facing customers, partners, vendors, investors or the public means you better get good at LinkedIn, Twitter, Facebook, blogging, or Pinterest. Yet for many of us it can be intimidating. Earlier this year McDonalds promoted the hashtag #McDStories and didn’t get quite the response it was looking for. So how do you avoid social media mistakes and get good at this?

Michael Lebowitz, founder and CEO of Big Spaceship, came to my rescue. I interviewed Michael in this podcast where he explains why most corporations get it wrong, and how we should change our way of thinking about social (listen here). Here are five mistakes corporations make:

1. Corporations have no sense of humor. They aren’t good at funny. But a little attitude can be good. Recently someone tweeted that they saw a bird poop on a SmartCar, totaling it. What did the folks at SmartCar do in response? They created an infographic showing how many pigeon craps it would take to destroy the car. Nicely done.

 

2. Companies are too slow to respond. We are bombarded with email, meetings, and corporate hierarchy, and speedy response can easily go out the window. But social media wants immediacy – that’s the oxygen. We have to communicate in real time. I can’t believe I am actually going to cite Tamagotchi in a Forbes post, but those silly virtual alien pets that you had to feed and water, or they’d die? That’s like social media.

3. Companies have no voice. Corporations do their best to be politically correct and inoffensive. That’s boring. To be successful with social media you must have voice. Skittles posted a fan’s “Skittles Covered Roller Skates” and that single photo got 35,000 likes. They aren’t afraid to have fun. Have a voice.

 

4. Corporations that are nameless and faceless fail to connect. People seek connection and acknowledgement. When people speak out to a company they often feel like their comment is thrown into a deep, dark hole. Who is behind the curtain? Ford does a great job using social media to engage customers and learn more about its fans. Be human.

 

5. Companies treat social like a process, when it’s really an organism. Michael nailed it on this point. Corporations want to reduce everything to a process, but that is not the way social media works. There is no set of inputs and outputs like a machine. Rather, think about social media as a living, breathing organism that you must nurture and form a relationship with.

Check out the banter between AMC Theatres and Oreo. When Oreo asked its followers if they brought cookies into the movie theater, AMC wasn’t afraid to instantly come back with a fun response of its own.

You want to avoid social media mistakes and be the life of the party? No problem. Engage, be authentic, and don’t take it too seriously.

**Robert Jordan is a Forbes.com contributor. View the original posting of this article on Forbes.com.

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